a quick note
the following case studies showcase my clients. I provided the following services:
diagnosed their current marketing approach, developed a proposal, conceptualized/created all graphics and copy, and managed all paid ads.
hollywood
divers
This client is a trusted lA-based diving shop that has been in business for 20+ years. they wanted effective online posts to increase sales and grow their audience.
custom
proposal
Main Goal: To increase online sales
deliverables
5 posts/week – reels and image posts
Platforms: Instagram and Facebook
Creating Ads for Instagram and Facebook
Establishing a Google Ad account
Optimizing and running a low-budget Google Ad
results
in 1 month
this was an outstanding launch! intensive keyword research led to a google ad that reached over 4,000 potential customers in just 30 days. this research also showed what type of content reached the company’s target audience on social media.
Please keep in mind that results will vary with each client.
+48%
+20%
customers reaching checkout
items added to cart
4.79K
$1.18
Google ad impressions
Cost per click
+533%
+146%
engagement from IG non-followers
IG accounts reached
every scroll is an opportunity.
universal
print and copy
established in 1992, this small business had never explored significant marketing outside of referrals and a website. a digital diagnosis was required: how was their brand translating across all online platforms? why weren’t there more online sales?
custom
proposal
Main Goal: To increase sales and online reach
deliverables
5 posts/week – reels and image posts
Platforms: Instagram, Facebook and LinkedIn
Nurturing existing clients
Email marketing
Website optimization
Establishing a Google Ad account
Optimizing and running a medium-budget Google Ad
results
in 6 months
the main goal for this client was to find its voice online. b2b and b2c audiences had to be targeted! After defining the selling points across both groups, the google ad skyrocketed. the result has been a massive increase in new users and has fueled inspiring social media content.
Please keep in mind that results will vary with each client.
